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Content Management Applications

A system or the capability to manage and track the location of, and relationships among, a firm's content at an element level in a repository.

High-end content management systems apply workflows, and enable the use and reuse of content and content collections.

Content management systems can manage entire binary files (documents), components of files, or XML/SGML data.

The activity of acquiring, collecting, authoring/editing, tracking, accessing, and often delivering both structured and unstructured digital information - collectively "content". The content can include financial data, business records, customer service data, marketing information, images, video, or other types of digital information.

Web Content Management (WCM or WCMS)

WCM is the management of both structure and unstructured content that is delivered over the Internet, typically via a web site. Web Content Management includes content creation, site management, workflow, access control, and delivery. Many Enterprise Content Management (ECM) systems include WCM capabilities. Many Web Content Management systems aspire to ECM capabilities, but typically lack the ability to integrate with multiple repositories, acquire data directly, and/or ensure any sort of legal compliance.

Web content management systems are often used for storing, controlling, versioning, and publishing industry-specific documentation such as news articles, operators' manuals, technical manuals, sales guides, and marketing brochures. A content management system may support the following features:

1    Import and creation of documents and multimedia material
2    Identification of all key users and their content management roles
3    The ability to assign roles and responsibilities to different content categories or types
4    Definition of the content workflow tasks, often coupled with event messaging so that content managers are alerted to changes in content
5    The ability to track and manage multiple versions of a single instance of content
6    The ability to publish the content to a repository to support access to the content. Increasingly, the repository is an inherent part of the system, and incorporates enterprise search and retrieval
7    Some content management systems allow the textual aspect of content to be separated to some extent from formatting. For example the CMS may automatically set default color, fonts, or layout
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